We collect information to process your orders smoothly and improve your shopping experience on apnaswad.co.

• Name
• Phone number
• Email address
• Billing and shipping address
• Payment details (processed securely by payment gateways — we never store card data)
• Order details and product preferences
• Support queries and communication history

When you browse apnaswad.co, we may automatically collect:

• IP address
• Device information (mobile, desktop, tablet)
• Browser type and version
• Pages visited and time spent
• Cookies and tracking data
• Referral source (how you found our website)

This helps us improve website performance, personalise your experience, and optimise our marketing.

We use your information to:

• Process, confirm, and deliver your orders
• Provide shipping updates via WhatsApp, SMS, and email
• Improve our website, products, and services
• Respond to customer support queries
• Prevent fraud and ensure secure transactions
• Personalise your shopping experience and product recommendations
• Send important service-related communications

We may share your information only with the following trusted partners, and only to the extent necessary to fulfil your order and operate our services:

We ensure all partners follow strict data protection standards and use your data only for the specific purpose it was shared for.

We use industry-standard security measures to protect your information:

We use cookies and similar tracking technologies to:

• Improve website performance and loading speed
• Remember your preferences (recently viewed products, cart items)
• Analyse traffic and understand how visitors use our website
• Personalise your shopping experience and product recommendations
• Power our marketing campaigns (Meta Pixel, Google Analytics)

Managing cookies: You can disable cookies in your browser settings at any time. However, some website features (cart, checkout, saved preferences) may not work properly without cookies.

Third-party cookies: We may use cookies from Meta (Facebook/Instagram), Google Analytics, and other advertising partners to measure ad performance and retarget visitors. These cookies are governed by the respective third party's privacy policy.

By placing an order on apnaswad.co, you agree to receive:

• WhatsApp updates (order status, tracking links, delivery notifications)
• SMS notifications (dispatch and delivery alerts)
• Email communications (order confirmation, invoices, support responses)
• Important service-related messages (policy updates, account information)

We do not send spam or irrelevant promotions. All communications are directly related to your order or important service updates. If you wish to opt out of promotional messages, you can unsubscribe via the link in any marketing email.

As a customer, you have the right to:

• Access — Request a copy of the personal data we hold about you
• Correction — Ask us to correct any inaccurate or incomplete data
• Deletion — Request deletion of your personal data (subject to legal and operational requirements)
• Opt-out — Unsubscribe from promotional communications at any time
• Withdraw consent — Withdraw consent for data processing where consent was the basis

To exercise any of these rights, email us at support@apnaswad.co. We will respond within 30 days.

We retain your personal information for as long as necessary to:

• Fulfil the purposes outlined in this policy (order processing, customer support)
• Comply with legal obligations (tax records, regulatory requirements)
• Resolve disputes and enforce our agreements

Order data is typically retained for 3 years from the date of purchase for tax, accounting, and dispute resolution purposes. After this period, data is anonymised or deleted.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. Any changes will be posted on this page with an updated "Last Updated" date.

We recommend reviewing this page periodically. Continued use of apnaswad.co after any changes means you accept the updated Privacy Policy.

If you have any questions about this Privacy Policy, how your data is handled, or wish to exercise your data rights, please reach out using the contact details provided below.